Park View Federal Credit Union Recognized Among Industry’s Best for Award-Winning Member Experience

Park View Federal Credit Union, located in Harrisonburg, Virginia, has been honored with two 2026 MemberXP Best of the Best Awards, national distinctions recognizing the credit union’s outstanding commitment to member service. Presented by CUSG through its MemberXP platform, these awards celebrate credit unions that excel at turning member feedback into exceptional experiences.

Now in its 10th year, the MemberXP Best of the Best Awards are a respected industry benchmark based entirely on data-validated member feedback. The 2026 awards analyzed millions of data points from credit unions nationwide, using key metrics like Net Promote Score (NPS) and Member Effort Score (MES) to identify top performers.

Park View Federal Credit Union earned the #1 national ranking for Transaction Experience and was also recognized as a top-quartile performer in the Consumer Loan Experience category, demonstrating its ability to consistently meet and exceed member expectations.

“This recognition is a direct reflection of our team’s unwavering dedication to putting our members first in every interaction,” said Pam Martin, Vice President of Member Services. “Receiving data-validated feedback that places us at the top of the industry for transaction experience affirms that our efforts to create seamless, positive, and efficient service are truly making a difference. It’s not just about what we do; it’s about how we make our members feel, and these awards show we are succeeding.”

By leveraging MemberXP insights, Park View Federal Credit Union continuously identifies opportunities to improve service delivery, reduce friction, and strengthen member relationships, driving higher advocacy, loyalty, and trust.

“These awards highlight the importance of listening to our members and using their feedback to guide everything we do,” said Krista Westfall, Director of Marketing. “Being recognized based on their voices is especially meaningful because it reflects the trust we’ve earned and our commitment to continually improving. This honor inspires us to keep innovating and finding new ways to exceed expectations.”

The MemberXP Best of the Best Awards are presented annually by CUSG to recognize credit unions that set the standard for member-centric leadership and measurable experience excellence.