Teens and families across the country are calling for stronger financial education. A recent survey found that 68% of teens want financial education, but only 31% currently receive it. This gap costs the U.S. economy nearly half a billion dollars each year.
As more states add personal finance requirements to their graduation standards, credit unions are stepping up with innovative solutions. From student-run branches to classroom partnerships and youth-focused financial tools, these efforts are making a real impact.
To help elevate these stories, The League is working with media partners to pitch youth financial education as a timely and important topic. We are seeking strong examples from credit unions that are actively engaging kids and teens in financial education. If your credit union has a program, partnership, or success story to share, we would love to hear from you.
Our team will be using a national media pitch, developed in collaboration with Backbone, to reach out to reporters and highlight how credit unions are leading this work. We are also happy to tailor the pitch to support your credit union’s own outreach efforts.
If you are interested in being featured or want help promoting your story, email memberengagement@the-league.coop. Together, we can showcase how credit unions are preparing the next generation for financial success.